Little Green Lies
They don't hurt?
Who really cares?
So the best of intentions are perverted into a handful of counterproductive feel good phrases.
Do you look for "POST CONSUMER RECYCLED CONTENT", "BIODEGRADABLE", "ENVIRONMENTALLY FRIENDLY", and "SUSTAINABLE”? Unfortunately, it's just not that easy.
The use of these and other phrases is totally unregulated and the "watch dogs" won't endorse a product unless they're selling it. The most irresponsible and wasteful products on the planet can carry the best claims. If you believe that you want to be part of the solution rather than part of the problem, you will have to educate yourself, and vigilantly resist marketers who would prey upon your good conscience. They want to repeat-sell you a wasteful, ineffective and expensive product that may be an environmental disaster compared to something you can make or buy at a fraction of the price.
You may choose to replace performance clothing and footwear rather than maintain it. You may choose to use cleaners and repellents that cost more, do less, and fill our drains and landfills. Or you may choose to learn how to maximize performance while saving money and saving the world. We invite you to learn more.
The next GREEN STEP is up to you.